Overview:

One of the world’s most iconic brands, Haagen-Dazs describes its products as “the ice creams of ice creams”, and has a well-deserved reputation for creating extraordinary customer experiences in locations with exceptional ambiance. Since the first boutique store opened in Brooklyn in 1976, the brand has enjoyed a meteoric rise in popularity and has expanded to hundreds of locations around the world.

The Franchise Opportunity:

With the franchise now relaunching in the UK, and plans to open at least 25 new stores in the next 5 years, this is an opportunity for ambitious and passionate investors to be part of something truly epic and enjoy huge potential returns on their investment.

Haagen-Dazs are looking for partners who can share in their passion for the brand, have extensive operational and management experience, and the organisational, operational and financial capability to build and run multiple stores.

  • Dozens of different ice-creams, drinks and other gourmet creations which can be adapted to season and location
  • Access to 4 different outlet concepts to suit each location’s needs, from corner kiosks and take-out boutiques, through to dine-in table service formats
  • Flexible investment format with initial fee plus franchise fee for each store opened, ZERO royalties, operating fees, or marketing fees
  • Having operated as a franchise since 1976, the Haagen-Dazs franchise has both the extensive expertise and the established infrastructure to provide world-class support to its partners
  • Initial & ongoing support which includes regular shop visit, mystery shopper audits, and comprehensive business planning
  • Expert guidance on selecting and developing sites, outfitting, construction and design
Minimum Investment: £180,000 initial investment, plus franchise fees per store

Year established: 1976

Current number of franchisees: More than 800 locations in 40+ countries

Franchise Lifestyle: Management

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