Blog
Franchisors Must Have a ‘Marketing-in-a-Box’ Strategy to Offer Their Franchisees
Whether you are an existing franchisor, or a company looking to franchise your business, you have to systemise your marketing strategy fully in order to ensure your franchisees' long term success, which, in turn, determines yours. If you are reading this...
read moreFranchise Direct Can Help You Achieve Your Goals
Have you always wanted to start a new business? Do you wish you worked for yourself? Are you tired of the daily commutes? Do you want to benefit from a proven business model? If you’ve answered yes to these questions, it is definitely worth finding out...
read moreTraining – What should you ask and expect?
By Laura Harvey-Smith. Published in Franchise World Magazine (Apr/May issue) Training features in franchising on both sides of the fence. If you are a franchisee or a prospective franchisee, what should you look for and expect in terms of training from...
read moreThe similarities between franchisee and executive staff recruitment
By Brian Duckett. Published in Franchise World Magazine (Apr/May issue)As part of one of our regular meetings to improve what we, at The Franchising Centre (TFC), do for our clients, my team and I recently discussed how franchisee recruitment used to be...
read moreWhy Franchising Is a Great Option for the Employee Who Maybe Wants More!
Whether you’re a new graduate, or an employee facing a professional crossroads, the question’s often the same: is it time for you to be your own boss? Whatever stage of life you’re at, it’s fair to say the thought of reaping the financial rewards of being an...
read moreLet’s Debate to Agree on Franchise Terminology
A topic I have broached before - who on earth started the trend of calling franchisees "franchise owners"?Similarly, what's with the term "master franchisor" when describing the foreign party to an international franchise agreement?I have even seen...
read moreFranchising – Specialist Advice – Homecare Business
By Pam Gordon. Published in Homecarer (January 2019)Interested in franchising your homecare business? Consultant Pam Gordon of The Franchising Centre offers some valuable advice on this important step.Business format franchising, where a franchisor grants...
read more20 Unbeatable Reasons To Expand To The UK
By Brian Duckett. Published in Global Franchise (Jan 2019) Unsure about dipping your corporate toes in UK waters? Brian Duckett offers a score of good reasons to help you decide 1. The UK is a densely-populated market with excellent infrastructure, good...
read moreSeasons Greetings…and a Look Back on a Memorable Year
As we approach the end of 2018 The Franchising Centre can look back on a year of challenges and triumphs, topped off by being recognised as the British Franchise Association’s Affiliate and Supplier Team of the Year. I’ve written elsewhere about there...
read moreWhere Have They All Gone?
By Brian Duckett. Published in Franchise World Magazine (Dec/Jan issue) When I attended the recent European Multi-Unit and Master Franchise Conference in London, one of my consultant colleagues from the U.S. made an interesting statement which he followed...
read moreCulture – what does this word actually mean?
Having been asked to present at the BFA conference recently on culture, gave me the opportunity to stop and think about what culture, in a business context, actually means. I’ve read around the subject of Culture within businesses and observed both...
read moreHow Long Does It Take to Find and Recruit New Franchise Support Staff
Most people think it takes just a few weeks to employ a new member of staff, (after all you either advertise the position and see the best people who reply to your ad, or you use your usual agency, or have to spend time looking for one and instruct them and wait for...
read moreIs Running a Franchise with a Family Member a Good Idea?
There are plenty of compelling reasons why you might think that running a franchise with a family member would be a brilliant idea - you know each other well, understand what makes each other tick and share common goals. Many couples and family members...
read moreInvaluable advice on offer at the first European Master and Multi-Unit Franchising Conference…
Having just returned from three inspiring days in London at the first European Master and Multi-Unit Franchising Conference organised by franchiseupdatemedia.com I have to say how impressed I was with the quality of the content provided by real-life...
read morePlanning and Goal Setting
As a coach and facilitator, I work with businesses and individuals by helping them create visions for their businesses, their future and inevitably, this leads on to setting objectives or goals for the long, medium and short-term. Generally, as a society,...
read moreMulti-Unit Franchising: the “Flavour of the Month”
If ever there was a ‘flavour of the month’ in franchising it’s the trend towards multi-unit and multi-brand franchisees. The franchisors I knew back when the BFA was being formed will be spinning in their graves at the thought of multi-unit, never mind...
read moreThoughts following the Birmingham NEC National Franchise Exhibition…
Although much smaller in size and number of visitors than in ‘the good old days’ the National Franchise Exhibition once again introduced us to many businesses keen to find out about becoming franchisors and to existing franchisors wanting to use our proven...
read moreA Day In The Life of Our Chairman, Brian Duckett
Most mornings I’m awake by 6 a.m. and listening to John Humphries and his colleagues on Radio 4’s Today programme. A cup of strong coffee sees me in my home office by 6.30 where I’ll catch up on overnight e-mails from colleagues around the world or even...
read moreTaking Your Brand to New Markets Through Franchising…Ditch The Fixed Menu
What Works for Franchising in Paris, Texas will not always work in Paris, France... As with most things in franchising, there isn’t one way, or even a right way, to modify the business model for other countries. But, there is usually a ‘right way’ for each different...
read moreGreat Event for Business Owners Looking at Franchising…
The National Franchise Exhibition - 5th and 6th October (Birmingham NEC) If you're thinking about franchising your business or even if you are just wondering about what the benefits might be, why not come to the National Franchise Exhibition at the NEC on 5th / 6th...
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