Recent Press
Key Franchising Insights: Your Monthly Round-up September 2025
With our annual summer conference focusing on how we can all best respond to the changing landscape of franchising, we’ve been digging especially deep into our various areas of expertise, as well as reaching out to colleagues and partners right across the industry....
5 questions to help you give prospects the answers they need to make a decision
Have you got the impression the way prospective franchisees engage with your brand has changed? Maybe they’re taking a lot longer to make decisions and are a lot harder to convert? Or maybe what worked before just isn’t having the same effect? September to January are...
Are your systems helping you recruit franchisees, or holding you back?
Franchise recruitment has changed significantly in recent years, with prospects expecting more, taking longer to decide, and often slipping through the cracks if the right systems aren’t in place. Which is why I have been invited to join TFC in order to offer a new...
How to effectively self-audit your franchise recruitment practices
I’m sure we don’t need to tell you that successful business growth is about always staying ahead of the game and never resting on your laurels. That means constant reviewing of all your systems, products and services, and improving how your business performs on every...
Franchise Leads Taking Longer to Decide? Here’s 5 Things You Can Do
Franchise prospects are taking longer to say yes. That was one of the standout themes from the recent BFA National Franchise Forum where franchise recruitment was high on the agenda. Attendees shared what had and hadn’t been working for them in 2025 so far and...
Our new Franchisor Forum: talk to people who actually get what you’re dealing with
When facing the inevitable challenges of growing a franchise, do you ever find yourself wondering: “Are other franchisors dealing with this, too?”“How are they solving these kinds of issues?”“How can I access the right kind of advice?” If so, you’re not alone. Whether...
The #1 key to International Franchising success you might be overlooking
When people ask me what the single biggest factor is for succeeding in international franchising, they usually expect me to talk about a great franchise model, excellent marketing, or a sound legal framework. Those are all absolutely essential, of course, and you...
55% of your audience aren’t reading your posts. Here’s why…
Have you been using AI to write your content, especially social media posts? I’m sure you’ve at least tried it, and why not? It’s an incredible useful tool to help you generate ideas, but you need to be careful about relying on it entirely, and using it as a...
Who’s covering for your key people this summer, and at what cost?
Are you running around putting out fires and covering for your key staff this summer when you should be focusing your time on growing your business? It’s that time of year again. You’re key team members are off enjoying their holiday. No problem – they work hard, they...
The #1 franchise ops problem you could be overlooking and how to fix it…
As your franchise network grows, keeping it at the top of its game becomes increasingly complex and challenges are bound to arise. All franchisors start to see very similar problems and need to focus more and more resources on solving them: decreased performance,...