I’ve attended a lot of franchising seminars and webinars recently, not least the recent International Franchise Show at Excel in April. It was certainly one of the busiest and most exciting I’ve been to in a very long time. A lot of franchisors are talking about finally seeing some green shoots of recovery in the economy but, let’s be honest, after everything we’ve all been through these last few years, it’s not always easy to see them clearly.

As someone who has worked in the industry for more than 30 years, I agree with them, things are looking up, but taking the plunge into something as big as franchising can be pretty daunting right now when all we hear about is doom and gloom. Perhaps you’re thinking you ought to play it safe and just see what happens.

If you feel that way, you’re not alone, and it’s completely understandable. There are plenty of reasons why now could very well be the right time to franchise your business, but we’re also seeing a lot of people sitting on the fence. Are you wondering:

Is it worth the risk? Is this the right move for me? And if so, what steps do I need to take?

In the many conversations I’ve had in recent months with business owners who are considering franchising, we’re finding the key to answering those questions is understanding what makes your business unique and what it needs to take this journey.

For example, every business is different and every business owner is different, so what exactly are your goals, and what resources do you have to bring to bear? What are your skill sets? What support is necessary to get you moving – if any?

Answering these questions is exactly why we’ve developed our new Franchise Ready Review – a simple but powerful tool that helps you (and us) assess exactly where you are in your franchising journey, and how you can get to where you need to be.

It’s all about helping you to decide if you are ready, and how to access support tailored to give you exactly what you need, when you need it – no more, no less. Whether it’s an hour a month with a consultant, a franchise blueprint or roadmap, or a fully outsourced service – you decide. You stay in control. No big costs, no unnecessary commitments….and if it turns out you don’t need our help at all? That’s fine, too.

The first step is learning about you, where you are on your franchising journey, and where you want to be. So, why don’t we give it a try? There’s no obligation. Just a chance to discover if franchising is the right choice for you, and how to make it happen if it is.

Reply to this email to learn more, or schedule a call using the button below to go through it with us in person.

Looking for inspiration from a real-world franchising story?

Then you won’t do any better than checking out the latest video about the Water Babies franchise. It really is the most remarkable example of how a multi-million pound, global franchise can grow out of a great idea executed in just the right way. Founder Paul Thompson went through all sorts of incredible ups and downs all along the way, and faced his own share of obstacles, challenges and hard lessons. However, what he achieved was nothing less than extraordinary.

Check it out the first episode here: Water Babies: In the Spotlight – Episode One

I look forward to hearing from you soon.

Best regards,

Alan Wilkinson

Head of Franchise Development

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