When you started researching franchises, I bet you had loads of questions.
Which franchise is right for me? What should my budget be? What industry should I go into? Should I go for a management model or hands-on? What kind of support will I actually get?
The good news is those are exactly the right questions to be asking, but they’re just the beginning, of course. Choosing the right franchise means understanding both how the business model can help you succeed AND how it fits into the kind of life you want to lead as a new business owner. You need to dig deeper and understand:
- What the day-to-day reality looks like (not just the glossy brochure version)
- Whether the business model genuinely suits your skills and lifestyle
- How existing franchisees are actually performing (not just the success stories)
- What the franchisor’s track record really shows
- Where the hidden costs and challenges might be
That’s when you start getting real insights into what a franchise can offer. However, it’s not just about asking the right questions, it’s knowing whether the answers you’re getting are actually telling you what you need to know.
It’s a lot… and when you start attending franchising events, or reaching out to franchises yourself, you’re going to be bombarded with information. Only someone who really understands franchising inside and out can sort out what’s valuable and what’s not, and what genuinely will work for you.
Obviously, someone just starting out on their franchising journey isn’t going to be that person yet.
However, help is out there.
For example, we’ve created a number of free resources to help people just like you stay informed and make sure you’re equipping yourself with all the right questions for the next time you speak to a franchise on the phone, or at an expo stand:
Our comprehensive FREE ebook:
Industry-specific guides to help you decide if a particular type of franchise is right for you:
- Is a Food & Beverage franchise right for you? And how do you choose the right one?
- Driving success: A guide to van-based franchises and understanding the opportunity
These tools are designed to help you understand not just what questions to ask, but how to evaluate the answers you get.
Our FREE Franchise Matchmaking Service
What if you’ve asked all the right questions, got all the right answers, but still haven’t found the right franchise for you?
That’s where our Franchise Matchmaking Service comes in.
We start by getting to know you. Not just your budget and availability, but your skills, your experience, your lifestyle, and what you actually want from business ownership. Then we match you to a shortlist of franchises that genuinely suit you as a person, playing to your strengths and helping you build the future you want.
Once we’ve matched you to the right opportunities, we can discuss them with you in detail and, if you’re interested, introduce you directly to the franchisors. We’ll also keep you updated with insider insights on different franchise industries, what to look for during your research, and the specific questions that will get you the answers you actually need.
Let’s have a chat if you want to learn more. No pressure, no obligation. Just a conversation about where you are in your franchise journey and how we can help make it clearer and easier.
Click the button below to Schedule a Call.
John Overdijking
Franchisee Recruitment Specialist & Partner
